Free Ebook , by Tiffani Bova
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, by Tiffani Bova
Free Ebook , by Tiffani Bova
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Product details
File Size: 30459 KB
Print Length: 352 pages
Publisher: Portfolio (August 14, 2018)
Publication Date: August 14, 2018
Sold by: Penguin Group (USA) LLC
Language: English
ASIN: B078G2Z994
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Amazon Best Sellers Rank:
#41,869 Paid in Kindle Store (See Top 100 Paid in Kindle Store)
This is an impressive contribution to the canon of books about business. It answers the question of why certain companies grow into household names... and why others just fade into obscurity.On a general level, it was fascinating to learn how many noteworthy companies got their start. The author then analyzed their growth against ten types of growth paths. As the author notes, it's never a simple answer to grow a company; it's a multi-faceted plan of attack which requires regular re-evaluation and an impeccable sense of timing.This is an information-dense book, and it's clear that the author has an impressive mastery of the subject. I can't imagine anyone reading Growth IQ and not getting something out of it. This should be required reading for business school, or just anyone interested in business. And if you ever have the opportunity to listen to the author speak, I would highly recommend it! She is a compelling speaker who will leave you abuzz with new ideas.
This book came recommended to me by a client and I when I read it, I was grateful for the recommendation. We live in a new business environment and many companies have a hard time adjusting their strategies and then they pay the price for it. Tiffani dives deep into the reasons why success or failure happen and while this book is a very important read for people who operate in the business world, many of the examples are relatable even for consumers. Doing business, even 20 years ago was easier, simpler, more straightforward. With the influx of social media and so many other elements, the business world has become more complex, but also more fascinating. That is where Tiffani helps us break down the strategies, to not only show is the way, but to also help us avoid mistakes and pitfalls. Fascinating Read!
GrowthIQ is an important book---it's not one to read lightly, but to study, reflect and think about. While on the face of it, the concepts are very simple, the reality of making them real is very difficult. Perhaps, the biggest thing one understands is that growth is not the result of one key initiative or focus, but requires great nimbleness, and leveraging more than one strategy in the right combination and sequencing.While there are many good-great books, few are important. GrowthIQ is important (as well as very good).
She writes like we all talk, so you can understand everything Tiffani Bova says and then go out an apply it. It's creative, thorough and oh so applicable to any size business or corporation. It's SO good, I'm jealous. But, mostly, I'm grateful for her insights and the specificity of her recommendations. So much easier to understand Ms Bova's advice when she backs it up w. real world stories and examples.
This is a handbook that can raise your growth IQ, regardless of your knowledge, confidence or savvy today.In this book, Bova explains ten fundamental customer-centered growth strategies that are working right now for companies you know. She doesn’t stop there.She goes on to share insights on why and how to combine the 10 growth strategies in different sequences. She points out which combinations lead to success and which lead to difficulty or failure based on the situation at hand. She does this in a way anyone can understand and apply.To me, that’s the ah-ha factor of this book. It teaches how to think. It raises your growth IQ.Along the way, Bova excels in curating case studies, personal interviews and nuggets of best practice.
This book is organized and written in such a way that it talks about difficult and big challenges of companies in a very simple way. Tiffani's great at compartmentalizing each of the scenario and analysis in 10 growth paths (often in combination of multiple), The quotes, real life examples, and data she incorporate to validate her story make this book an outstanding business guide. Every company needs growth strategy/IQ that makes sense to them, even if it's a small company because suddenly a competitor may show up from nowhere that changes the landscape and to stay in the game, even small family owned life style businesses have to think with growth IQ.
This is by far one of the most useful business books I have read in a very long time. It is packed from beginning to end with actionable information on every conceivable angle to grow your company. I tip my hat to the author, the amount of research she did is truly impressive.
Rapid changes in technology, a 24 hours news cycle, more informed consumers and the general chaos of life in 2018 can pull us in many non productive directions. The path to growth is always murky. In this book, Tiffani clears the path and our line of sight with hard won wisdom and stories that bring her growth lessons to life. I bought the book as the next most logical book for me to buy and didn't put it down once it landed at my house. Far from another business book, it is a colorful and engaging reference manual for those who really want to grow their business. You will find yourself referring back to it routinely--I have.
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